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MRI-Simmons Catalyst provides access to consumer demographic, psychographic, brand preference, and media data from the Simmons National Consumer Survey. Customizable demographic profile and crosstab reports reveal relationships between purchasing behavior and consumer demographics, interests, and preferences. This database is limited to 50 simultaneous users; please log out when you are done with your session. Learn more about how to use MRI-Simmons by visiting our MRI-Simmons: How-To Guide.
