Competitor Analysis - GB320: Employment - Spring 2022 - Section 01, 02, 03, 04, 05, 06 (Flynn, Markwith, Sambare, Tracey)

Data Axle (formerly Reference USA)

Data Axle This link opens in a new window
Data Axle (formerly ReferenceUSA) contains detailed company descriptions, corporate family trees, management directories, and competitor information for more than 20 million U.S. businesses. Users may build custom searches to help identify and compare companies. Custom search options include business type, geography, business size and ownership type.

Click on the Data Axle "Advanced" tab to filter companies by geography and line of business.

Check to box beside Keyword/SIC/NAICS and select the radio button beside "Search Primary NAICS Only". In the search box for NAICS codes enter a term (start with "employment"). Lines of business for companies that have primary and secondary NAICS codes related to employment can be found by clicking on the code description. Next click on the City/State check box and select Maine. Click on the link for "Update Count" and then view results.

NAICS Codes
The North American Industry Classification System (NAICS) is the standard used by Federal statistical agencies in classifying business establishments for the purpose of collecting, analyzing, and publishing statistical data related to the U.S. business economy.

Databases like Data Axle use NAICS codes to organize companies by their lines of business.

Some NAICS to get you started with your research:

561311 Employment Agencies
561320 Temporary Employment Services
561330 Professional Employer Agencies

D&B Hoovers

D&B Hoovers - 50 user limit This link opens in a new window
D&B Hoovers enables users to make custom lists and reports for US and international company research, sales prospecting, and more. Use the Search and Build a List tab to find personal contact information, news, wirefeeds, and company and industry information such as SEC filings, market research reports, analyst reports, and SWOT analyses. Use the Desktop tab to assemble and "pin" lists and reports for easy access. NOTE: Pinned items are only saved to the desktop for the length of your session; sessions are subject to timeouts. Simultaneous access is limited to 50 users.

After you log in to D&B Hoovers click on the tile that says, " Build a Company List". In the State/Province box enter "Maine, United States". In the Industries area enter "Employment Services" in the D&B Hoovers Industries box, and click the Primary and Secondary radio button. Click "View Results" for a list of companies in Maine offering employment services.