Market & Industry Analysis: Read Me First - GB320: Art Light - Spring 2022 - Sections 07, 08, 09 (Gustafson, Young, Constantino, Morin)

Market & Industry Analysis: Key Reports to Read Before Exploring Other Tabs

After reading through your assignment, please access the below 4 resources and explore the reports & surveys highlighted to gain insight and a common vocabulary for your company's lines of business, markets, customers & trends.

Mintel Reports
Mintel offers market research reports covering U.S. and International marketplaces. Each report combines data and analysis of the competitive landscape, market share analysis and consumer profiles.

Rosenberg, J. (2021). Improving the home - US. Mintel. https://www.mintel.com/
Mintel. (2021, December). Marketing to adults without kids - US. https://www.mintel.com/

IBISWorld Industries and Markets
Searchable by industry, keyword, company name, and NAICS code, IBIS World Industries and Markets contains United States and Specialized Industry reports, selected Global Industry reports, and UK Brexit Impact Statements. Industry risk factors can be assessed using US Business Environment Profiles.

Brocker, M. (2021, August). Interior designers in the US (US Industry (NAICS) Report 54141). IBISWorld. https://www.ibisworld.com/
Crompton, T. (2021, July). Glass product manufacturing in the US (US Industry NAICS Report 32721). IBISWorld. https://www.ibisworld.com/
Miller, A. (2020, July). Online art sales (US specialized industry report OD5070). IBISWorld. https://www.ibisworld.com/
Patel, K. (2021, November). Lighting fixtures manufacturing in the US (US Industry NAICS Report 33512). IBISWorld. https://www.ibisworld.com/
Wu, V. (2021, July). Art dealers in the US (US Industry (NAICS) Report 45392). IBISWorld. https://www.ibisworld.com/

* Please note that additional IBIS reports will be of interest and that there is a download option that lets you get your own copy of the whole report in pdf, word or excel.

Statista
Statista is a portal for quantitative data, statistics and related information. Use the search box to find information of interest, or choose from dropdowns providing access to information about industries, digital markets, consumer markets, and topics such as media, business, and society. Statistics, charts and/or graphs may be downloaded in the following formats: Excel, PNG Graphics, PowerPoint and PDF.

Statista. (2021). Art market in the United States [Dossier]. https://www.statista.com/
Statista. (2020, November). Lamps & Lighting Report [Consumer market outlook]. https://www.statista.com/

* Please note that additional Statista reports will be of interest.

Richard K Miller and Associates (RKMA)
Richard K. Miller & Associates publishes annual/biennial reference handbooks. Browse the table of contents to find sections of interest.

Miller, R. K. & Washington, K. (2022). Consumer behavior. Miramar, FL: Richard K. Miller & Associates.
Miller, R. K. & Washington, K. (2022). Consumer use of the internet & mobile. Miramar, FL: Richard K. Miller & Associates.