Use the resources on this page to find population and household demographic information for the geographic area you are researching.
Find U.S. Census population and household data, consumer expenditure (CEX) reports, Mosaic USA* lifestyle reports, Simmons** consumer studies, and more for a wide variety of geographic areas. A custom area can also be created using radius or drive time.
Go to the DemographicsNow database:
*About Mosaic USA consumer segmentation reports:
Mosaic USA from Experian Marketing Services classifies and describes American consumers in 71 types and 19 overarching groupings that share similar demographic and socioeconomic characteristics. Get detailed information about the sociodemographics, lifestyles, behaviors and culture of consumers within each of the 19 groups and 71 segments. Full Mosaic USA profile descriptions are available in DemographicsNow. To retrieve the profiles:
**About Simmons consumer reports:
The Simmons National Consumer Study gathers information on the lifestyles, media habits and product/brand preferences of American families. More information about Simmons is available in DemographicsNow:
American FactFinder is the official gateway to United States Census population, housing, economic, and geographic data. Data sources include the Decennial Census, American Community Survey, Population Estimates Program, Economic Census and Annual Economic Surveys. Data is provided in the form of maps, tables, and reports.
Find population and household data for states, cities/towns, MSA, counties, zip codes, and census tracts/blocks.